Just a few days ago, I discussed QR codes and utilizing smartphone technology to engage customers. Interestingly enough I came across a product from Auto Data, a fast lube/ car wash POS software provider, called the eSticker. What makes this software unique is it allows your customers to scan a QR code that directs them to an app specific to your location(s). On the back end, the app can be tailored to provide customers with store specific promos and even has the ability to map where your locations are.
The key reason your customer will want this app is it also has a built in reminder and service history. Meaning, they can be electronically reminded of their next service and can see their prior service history. I am looking forward to seeing how this type of app does in fast lubes and how it evolves.